Sony Alpha 7 IV Full-Frame Mirrorless Camera with 28-70mm Zoom Lens Kit - 33MP Sensor for Professional Photographers

Capture Stunning Details with the 33MP Full-Frame Exmor R Back-Illuminated CMOS Sensor

Elevate your photography and videography with the 33MP full-frame Exmor R back-illuminated CMOS sensor. It delivers razor-sharp images packed with incredible detail, even in low light—perfect for pros chasing every nuance without compromise.

Power Up with the 8x More Powerful Next-Gen BIONZ XR Image Processing Engine

Experience lightning-fast performance thanks to the 8x more powerful next-generation BIONZ XR image processing engine. It reduces noise by up to 8x and boosts dynamic range, letting you shoot confidently in any condition and edit with ease.

Smooth, Pro-Level Video: Up to 4K 60p 10-Bit 4:2:2 with Full Pixel Readout

Shoot buttery-smooth footage in 4K 60p 10-bit 4:2:2 with full pixel readout in all recording formats. No cropping, no compromises—just flawless slow-motion and high-frame-rate action that rivals cinema quality.

Ultra-Sharp 7K Oversampling Full-Frame 4K 30p 10-Bit 4:2:2—No Pixel Binning Needed

Get breathtaking clarity with 7K oversampling full-frame 4K 30p 10-bit 4:2:2 with no pixel binning. This means richer textures, minimal moiré, and video so detailed it saves hours in post-production.

Effortless Cinematic Colors with S-Cinetone Color Profile

Achieve Hollywood-grade looks instantly using the S-Cinetone color profile. It simplifies beautiful color expression, delivering natural skin tones and rich gradients right out of camera—no complex grading required.